The RootxDouglasCoupland clothing line, a collaboration between Douglas Coupland (the author of the bestseller Generation X) and Roots (the Canadian clothing company), finally unveiled in stores yesterday.
I heard about this collaboration through the grapevine a.k.a Twitter and I straightaway thought, oh no, what’s a literary doing with a clothing brand? But then I remembered that he’s also an artist, screenplay writer and producer. His ability to capture our techno-pop-culture extends to his art, where he explores and corrupts dimensions of pop culture and pop art. Andy Warhol’s his favorite study. click continue reading…



